# Your real downloads and conversion, next to your rankings

Source: https://asorocket.app/features/app-store-connect-analytics

Connect your developer account with an App Store Connect API key and asorocket adds Apple’s first-party figures for your own apps: impressions, product page views, downloads and conversion rate by day, source and country.

## What it does

### Apple’s own numbers

From Apple’s Analytics Reports: App Store Discovery and Engagement, and App Downloads.

### By source and country

See whether downloads come from search, browse, web referrers or other apps, in each country.

### Conversion rate

Downloads divided by unique reach, so you can tell whether a metadata change brought more installs, not just more views.

### One connection, more to do

The same key loads your live and in-preparation listing into the Metadata lab and, with a role that allows it, publishes checked drafts and answers reviews.

### Your key stays local

The key is encrypted with your system’s secure storage and only signs short-lived tokens for requests to Apple.

### Efficient syncs

Only new report files are downloaded, streamed so even very large files are read quickly and with little memory.

## Good to know

### Google Play apps too

These figures come from Apple. For your Google Play apps, asorocket reads the statistics Play Console exports instead: see [Google Play Console statistics](https://asorocket.app/features/google-play-console-statistics).

**Requires:** An App Store Connect API key. Admin is needed once to start Apple’s reports; a Sales and Reports key can read them after that.

## Related guides

- [App Store conversion rate: what it is and how to improve it](https://asorocket.app/guides/app-store-conversion-rate)
- [ASO checklist: what to check before you submit an App Store update](https://asorocket.app/guides/aso-checklist)